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What Should I Charge?

The most common question I get when speaking to new, and even experienced, freelancers is “What should I charge?”

How should I set my rate?
Hourly or Fixed?
How much will I make this year?

I have a formula I use to raise or lower my rate, as well as some key strategies you can use to set up a good game plan. The key is to be intentional and strategic.

This talk was given at International Freelancers Day 2011.